Embracing The Queen Within
Truth be told, I know absolutely nothing about football. I love attending the parties but the game goes beyond my understanding. However, brands really put their best foot forward during this time and I livvveee for the commercials.
Amazon Alexa’s Super Bowl Commerical was by far the best commercial of 2018. I’m ready for all Super Bowl Commercials 2019!
Are you???
Oh yeah, best of luck to the Patriots and the Rams!
As a creative, I have been dealing with cycles of depression usually at the beginning of the year and around my birthday in summer. These are the times when we reflect on our progression through life. At the end of 2018, I decided to take measures to end the cycle and get the help I needed in order to prevent my mind & emotions from spiraling down that path again. During that time, God revealed that I need to stop looking to the left and right and Look Up. He reminded me to shift my focus from circumstances and back to him. To get back to the place of being consumed by him.
The result: A broken cycle and a restored passion and zeal for living life purposefully.
This video is for those who are stuck in unhealthy cycles, remember to Look Up. Know that God is with you and He loves you deeply. He will bring you through.
Song: Look Up by Lauren Daigle
Videographer: Stermon Rolle
It’s 2019 and everyone is building a brand, and rightfully so. You want to be the one telling your story, not some estranged cousin. Personal branding is merely creating a reputation that you can be proud of, earn from and establish a legacy that speaks for you even in death.
Here are 5 ways to build a successful brand in 2019:
YOU CAN NOT MARKET TO EVERYONE!!!! I hope that was loud enough for the people in the back. Trying to market to everyone is marketing to no one. Finding your niche helps you to customize your marketing efforts for your ideal clients.
Many entrepreneurs aren’t seeing the revenue they want to see because they don’t know who their customers are. Social Media has elevated the customer service experience. You now have the ability to learn first hand what your clients like and dislike giving you real-time data.
Social Media is awesome and I love it. It gives no names like myself the opportunity to share the same stages as BIG NAMES like Beyonce and TD Jakes. However, your efforts can be greatly diluted if they aren’t focussed on the right platform(s).
Take SnapChat for example; 78% of SnapChat users are between the ages of 18-24. This platform would not be the right platform for me because my target market is women between the ages of 25-44. Understanding each social platform will help you to streamline your efforts.
Share great content! Facebook was created to connect family and friends in one place no matter where they were in the world. Now, Facebook is like a digital coffee shop where everyone hangs out to get the latest *tea*. Cultivating great content consistently will help you to develop a tribe of people devoted to you.
Allow your audience to see some imperfections but ensure that it’s all apart of your marketing strategy. People love shopping with people they know, like and trust. Before creating the product or service build a tribe. Once you’ve built a tribe, you have people who you can sell your products to who will sell your products for you……can you see it? Tons of Reviews!!!! (Reviews sell products).
This is the part that separates the sheep from the goat. Everyone wants instant success and viral cred, BUT for 99.9 % of us, that may not happen. Consistency is the ingredient for massive success. One brick today becomes a wall tomorrow ‘no pun intended’, we build bridges here, but you get my point.
I can not tell you how much money I made simply by going back to that person who expressed interest in my service a year ago. Life happens and people forget, but as a business owner your priority is your clients and it is your responsibility to FOLLOW UP!
Join me on Jan. 31. 2019 for Build A Brand Workshop where I will be helping women entrepreneurs learn how to build a successful digital brand.
Topics include :
Who am I?
What business idea should I start first?
The building blocks of digital success.
What is branding and why is it important?
Finding the social platforms right for you.
Graphic Design.
Analyzing your demographic and competition.
Tools for the trade.
Public Relations.
Micro Influencer Marketing.
Partnership.
What makes me qualified to teach?
As a micro influencer, I have had the opportunity to share my expertise and be featured in the Readers Digest, US News and World Report, Interviewed by Elle Magazine. I have published in the Huffington Post many times. I have worked alongside TBN, Essence Magazine, BET and more. Through my brand, I Am Queen Magazine I have been awarded many opportunities to sit with and interview extraordinary minds.
I am Confident, pleasant, and present. I understand and implement modesty *when I could brag I don’t*. I am a great mediator for people who are facing issues, I am a good decision maker without prejudice. I embrace all my strength and vulnerabilities because they shape just who I am a Queen!
Terisha Bennett Lee is a sought after speaker and business consultant and Founder of The Propensities firm which is focused on optimizing people’s life and organization in three critical areas Faith, Purpose and Success.
We caught up with this CEO, Wife, and Mother to ask the question most asked: What is Propensity?
Terisha Bennett Lee: Propensities are characteristics, traits, habits, inclinations or tendencies. Knowing the propensities associated with great faith, walking in purpose and attaining success, EMPOWERING YOU, to identify your personal calling. While these areas are three distinct areas, and you can choose to work with me in just one, you will find often times they intersect.
I’ve put in the work, I’ve studied, I’ve researched. Yes! actually conducted research studies on success, resiliency, & purpose. I’m ready to share with you the propensities of empowered people. Participation in my uniquely structured workshops is exactly what you need TO BOLDLY WALK IN PURPOSE.
I can help you get unstuck. I am not a coach. I AM YOUR ADVOCATE. The workshops I host allows like-minds to learn and grow together utilizing my signature programs. They are empowered to make sense of their frustrations and not live the dreams and expectations of others. In February, I will be hosting my very first workshop of 2019 under the theme Ant-Vision Board.
Kel-li Cole is a writer, life coach, minister, actress, teacher, public speaker, beautician, nurse, entrepreneur and a mother to one handsome, anointed and talented son named Siyah Cole.
Kel-li Cole was raised and resides in Philadelphia, Pennsylvania. She is a member of the Better Life Church in Newark, NJ under the leadership of the beloved pastor, Ameer Natson. She is the CEO of Guideline Girls, a company geared towards changing the outlook on your current circumstances, speaking what you want to manifest in all areas of your life and providing resources in areas of health, finance, business, relationships, and spiritual connectivity.
Kel-li has mentored many young people and adults throughout the years. At the age of 14, she was given her own column in a newsletter for Meyers Recreational Center in Southwest Philadelphia. Her column was published every Thursday and she wrote about topics such as virginity, drugs, and violence. The young people at the center even voted her Most Opinionated and Mostly Likely to Challenge Management due to eloquent speech and valid points on many hard-hitting issues. Kel-li’s column was very popular and critically acclaimed amongst the youth in that neighborhood.
Kel-li currently mentors successful business owners as well as aspiring entrepreneurs on how to make their dreams a reality. Kel-li takes theoretical portions of scripture to assist with practical applications of her clients’ daily lives. Kel-li has helped to start and restore relationships and has also helped to rebuild a healthy family structure in the lives of the individuals she has counseled. Kel-li shares her God-given, wisdom through her book, ‘He Can Be Faithful’.
When this beautiful and multifaceted boss lady has free time, she loves to indulge in fine dining, fashion, and travel. She also enjoys sharing laughs with her friends, going on adventures with her son, watching movies, entertaining televisions shows and listening to music.
